This is a low budget campaign to a huge cause, the fight against children cancer. Check out the print and the design project for two editions of the run.

Below the copy:

With a lot of sweat, we built a new and modern headquarter of our own with more 2000 m2 and complete support structure for families, fostering scientific research, recreation areas and support to the physical and emotional reception of children and adolescents in treatment.
With a lot of sweat, we delivered more than 30 tons of food and collected 15,861 pieces of clothing for donation.
With a lot of sweat, we established strong partnerships with the Conceição Hospital Group, the São Lucas Hospital of PUCRS and the Hospital São Vicente de Paulo, aiming at the widest service network.
With a lot of sweat, we worked without rest for a single minute to offer all the support for those who face cancer with a lion's courage.
Now, we're in need of your sweat again.
Race for Life. Your best time is now.

ANUNCIO-ICI-APLICADO
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SOCIAL MEDIA_Prancheta 1 cópia 2
SOCIAL MEDIA_Prancheta 1 cópia 3
SOCIAL MEDIA_Prancheta 1 cópia 5
SOCIAL MEDIA_Prancheta 1 cópia 7